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A circle prospecting script for a real estate agent is designed to help them reach out to potential clients in a specific geographic area, often in the form of a “circle” around a recent listing or a target neighborhood. Here’s a sample script:

Introduction:

“Hi [Prospect’s Name], this is [Your Name] with [Your Real Estate Agency]. I hope I’m not catching you at a bad time. Do you have a moment?”

Transition:

“I wanted to reach out to you because I recently sold a home in your neighborhood, and I thought it might be a good time to connect with the neighbors. Have you heard about the recent sale on [Street Name]?”

Engagement:

“I’m reaching out to homeowners in the area to provide a quick update on the local real estate market. The property on [Street Name] just sold for [Sale Price], and I wanted to see if you have any questions about the current market trends or if there’s anything I can assist you with regarding your own property.”

Value Proposition:

“As a local real estate expert, I often help homeowners like yourself stay informed about property values and market trends. Even if you’re not thinking about selling right now, it’s always good to know the current market conditions. Is there anything specific you’d like to know about the real estate market in our neighborhood?”

Closing:

“If you ever have questions about real estate or if there’s anything I can assist you with, please feel free to reach out. I’m here as a resource for all your real estate needs. Have a great day!”


Remember to personalize the script with specific details about recent sales or market trends in the area you’re targeting. Also, always be respectful of the prospect’s time and open to any questions they may have.

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