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A circle prospecting script for real estate agents typically involves reaching out to people in a specific geographic area to generate leads or find potential clients. Here’s a sample script that you can use as a starting point. Feel free to customize it based on your style and the specific details of your market:

“Hello [Prospect’s Name], this is [Your Name] with [Your Real Estate Agency]. I hope I’m not catching you at a bad time. Are you free to chat for a moment?”

If Yes:

“Great! The reason for my call is that I’m currently working with buyers who are very interested in living in the [Your Target Neighborhood] area. I wanted to reach out to homeowners like yourself to see if there might be any interest in selling your property or if you know of anyone in the neighborhood who might be considering a move.”

If No:

“No problem at all! When would be a better time for me to reach you?”

Handling Potential Objections:

  1. “I’m not interested in selling right now.”
    • “I completely understand. I’m not looking to pressure anyone, but circumstances can change, and I’d love to keep you in mind for the future. Is there a time that works better for you for me to follow up?”
  2. “We’re happy in our home and not planning to move.”
    • “I appreciate that, [Prospect’s Name]. I’m not here to disrupt that happiness. However, if anything were to change or if you hear of someone in the neighborhood considering a move, I’d love to be a resource. Can I check back in with you periodically?”

Closing:

“Before I go, is there anything specific about your current home or the neighborhood that you love? Your insights are valuable as I work with potential buyers who are eager to join this wonderful community.”

Follow-up:

“Thank you so much for your time, [Prospect’s Name]. I’ll make a note of our conversation, and if you ever have any questions about the real estate market or if your situation changes, feel free to reach out. Have a fantastic day!”


Remember to adapt the script to your personal style and the dynamics of your local real estate market. Building a rapport and being genuine in your approach can significantly enhance your success in circle prospecting.

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