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Stir Shaken, the heralded framework in telecommunications, has been a game-changer in combating fraudulent and nuisance calls. However, for businesses relying on phone communications, navigating Stir Shaken’s algorithms can be a challenging feat. To ensure your legitimate calls don’t get flagged or marked as unverified by Stir Shaken, here’s a comprehensive guide on how to avoid falling victim to its algorithms.

  1. Caller ID Authentication:

Ensure that your outgoing calls have consistent and accurate caller ID information. Discrepancies or inconsistencies in caller identification can trigger suspicion and increase the likelihood of your calls being marked as unverified.

  1. Compliance with Standards:

Adhere to the standards set by Stir Shaken. Work closely with your telecommunications provider to implement the necessary protocols and standards required for authenticating your calls. Compliance with these standards can significantly reduce the chances of being flagged.

  1. Verification and Validation:

Optimize your call verification processes. Implement robust verification mechanisms within your organization to ensure that outgoing calls are legitimate and adhere to the standards recognized by Stir Shaken. Regularly validate your calling practices to maintain compliance.

  1. Attestation Enhancement:

Work towards improving the attestation status of your outgoing calls. Employ strategies that increase the probability of your calls being marked as “attested” rather than “unverified.” This could involve enhancing call metadata and ensuring your calls meet the authentication criteria.

  1. Transparency and Information Sharing:

Transparently share information about your calling practices with your telecommunications provider. Collaborate closely to provide necessary details that authenticate the legitimacy of your outgoing calls. This partnership can aid in ensuring your calls are recognized as legitimate.

  1. Education and Awareness:

Educate your audience about Stir Shaken and its implications. Inform them about the significance of verified calls and how they can distinguish between legitimate and potentially fraudulent calls. Educated recipients are more likely to pick up and trust verified calls.

  1. Alternate Communication Channels:

Diversify your communication strategies. Explore alternative channels such as email, SMS, or secure messaging platforms to engage with your audience. This reduces reliance on traditional phone calls and mitigates the impact of Stir Shaken on your communication reach.

  1. Adaptation and Continuous Improvement:

Stay agile and adaptive in response to evolving telecommunications landscapes. Continuously assess and refine your calling practices, leveraging feedback and industry updates to optimize your approach in aligning with Stir Shaken’s standards.

Navigating Stir Shaken’s algorithms requires a proactive approach and a commitment to ensuring your legitimate calls are recognized and authenticated. By implementing these strategies, businesses can mitigate the risk of being flagged by Stir Shaken, ensuring smoother and more effective communication with their audience while maintaining trust and authenticity in their interactions.


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